1D hunk criticised for weight loss promotion tweet

2013-11-15 14:00
 
Los Angeles - Louis Tomlinson has been criticised for allegedly promoting a weight loss website on Twitter.

The One Direction heartthrob has been branded "irresponsible" after linking his 13.9 million followers, many of whom are impressionable young teenagers, to a web page selling slimming products.

The 21-year-old star's faux-pas began on Thursday when he hailed a smoothie drink from British company Bootea, writing: "Had an amazing @BooteaUK smoothie from Bootea.com this morning #booteashake."

However, Louis quickly deleted the offending tweet after fans discovered the website predominantly sells "intense" weight loss and appetite suppressing diet supplements, including a supposed fat-burning tea.

Charity director Lucy Russell - whose YoungMinds organisation helps young people improve their mental health - told the Daily Mirror newspaper: "It's really irresponsible and short-sighted of him. Louis has such a huge audience - especially young girls. It's very silly and remiss of him and the people around him.

"Three children in every classroom have a diagnosable mental health problem. Louis is a mentor to millions. The ones who are vulnerable are easily led and will be thinking: 'I'll buy some of that.'"

A spokesperson for the Story of My Life hunk said: "Louis tweeted about the drink as he had one and enjoyed it. However, he did not realise they are associated with weight loss and would never endorse weight loss products."

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
0 comments
Comments have been closed for this article.
NEXT ON CHANNELX
There are new stories on the homepage. Click here to see them.