PICS: Beautiful dreamy ballet duets dazzle the Mother City crowds with their refined moves

The Daily Show with Trevor Noah pulls in the highest ratings achieved by Comedy Central in SA

Helen Mirren earns £500k for 2 days

2010-11-08 12:45
Los Angeles - Dame Helen Mirren has been paid £500 000 to advertise a fitness video game.

The 65-year-old actress received the staggering sum for just two days' work shooting the commercials for the Wii Fit Plus title.  The advertisement encourages owners of Nintendo's motion controlled console to lose weight from the comfort of their own home.

The company insisted on Helen for the campaign because they believe her glamorous look and svelte figure will attract over-50s to the game.

A friend of the Oscar winner said: "Nintendo insisted they wanted Helen and no one else. They wanted an older, more attractive woman to show that the Wii isn't just for children."

The game allows users to undertake a variety of exercises including yoga and aerobics.
Read more on:    nintendo  |  helen mirren  |  celebrities
NEXT ON CHANNEL24X publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
Comments have been closed for this article.

Recent Gossip

Travis Barker thinks his new girlfriend Rita Ora is "awesome" and "stunning". Read More »

Keira Knightley has filed a harassment complaint against a man who disrupted her Broadway debut. Read More »

inside channel 24

There are new stories on the homepage. Click here to see them.