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Kevin Fine - the living billboard - Kevin Fine - the living billboard

2006-03-29 10:59

From 10h00 on Thursday, 22 April until 10h00 on Freedom Day - Tuesday, 27 April, Kevin will be relying on cellular technology to survive in this confined space. We talked to Kevin after his first night in the box and found out just what life on the billboard is like.

How was your first night in the box? How did you sleep?

To be perfectly honest with you it was cold! I also had a lot of visitors that I had to communicate with through the interactive billboard above me. I post messages telling them they can only speak to me if they phone me and I put the number up there - so I'm getting a lot of phone calls! I did get quite a bit of sleep, but the funny part is that the billboard has these massive floodlights so that people can see what's going on - so it isn't exactly dark, but I think I was just so exhausted from handling over 2,000 SMSes and 400 calls in the first day!

Have you gotten any interesting or unusual messages?

I've got so many interesting messages, but the thing that's been most interesting about them is fact that so many of them have come from outside of South Africa. Obviously because we're based in Joburg on this billboard, only so many people can come and visit, but the beauty is that via my phones I can SMS or MMS them wherever they are. People can also log into the site and track my progress on the two webcams.

Anyone giving you any hassles? Any hecklers?

All the way up until 11 o'clock it was all the normal people, but from 12 until 12h30 it was all the crazies who had been out drinking and wanted to know what the hell I was doing up here. There were a couple of guys who arrived and they were, like, "Hey Kevin come out for a skuif bru! We've got Whiskey and Tequila" and all that kind of stuff. So no one was really heckling me, but as I got into bed two guys pulled over onto the side of the road and started having a barney with each other. I was listening to them and my two security guards were very interested, and then all of a sudden the Metro Police arrived.

What are you eating in there?

Well when I get hungry or thirsty all I do is get hold of Mr Delivery and get them to send whatever I need. They're the only people I'm allowed to have any kind of physical contact with. And when I say physical contact, I can't actually talk to them, they just drop off the food and I give them back the old pack from my last meal.

What are you doing for entertainment?

I'm listening to the radio, and also logging onto a whole lot of websites. Obviosuly I don't have a phone line here, so I'm surfing via GPRS. I also ordered a couple of DVDs yesterday just for some relaxation at the end of the day.

What's the hardest thing about being stuck in the box?

It's a small space and the only time I'm allowed out is to go to the loo and to shower. For some reason my hot water didn't work today, so that was my first problem. The second problem is going to the toilet in the middle of the night, like at 12 O'clock I've got to climb all the way down the ladder off the billboard to take a pee - I mean I can't pee off the top of the MTN billboard!

What's the first thing you're going to do when you get out?

I think I'd end up going home and having a hot bath and then going to see the physio because I'm not getting any exercise up here. It will also be nice to be able to get changed without worrying about everyone watching me!

Which SA celeb would you most like to be sharing the box with?

Nicky Greenwall

In celebration of its 10th birthday, MTN has placed 5fm radio personality, Kevin Fine, in a 3x4 metre perspex box and attached it to a billboard on Corlett Drive in Johannesburg.
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