MAMAs 2016: The winners of the annual MTV Africa Music Awards were announced during a glitzy ceremony

Meet Iain Thomas, the 36-year-old South African poet who is famous all over the world except in SA

Raunchy Blurred Lines parody goes viral

2013-09-04 10:37
Defined Lines
Wellington - A feminist parody of Robin Thicke's controversial hit Blurred Lines has gone viral on YouTube after being briefly banned from the video-sharing website for being too raunchy.

The spoof by three Auckland University law students titled Defined Lines satirises Thicke's song with a music video that uses bare-chested males in submissive poses, instead of the topless female models featured in the original version.

The clip posted by the Auckland Law Review has racked up almost 700 000 hits on YouTube and with reposts from other users is approaching the one million mark.

Temporarily pulled for inappropriate content

The number of views has almost doubled since the video was pulled from the website on Monday for "sexually inappropriate content", then allowed back up less than 24 hours later after YouTube admitted it had made a mistake.

Thicke's song contains the refrain "I hate these blurred lines/ I know you want it" and has been condemned by critics who say the lyrics refer to the issue of sexual consent.

It gained further notoriety when Miley Cyrus sang it with Thicke at last week's MTV awards, accompanied by gyrating "twerking" dance moves from the former Disney child star.

Robin Thicke and Miley Cyrus at the MTV VMAs

A stab at pop videos

The New Zealand parody takes aim at pop videos that objectify women, with students Zoe Ellwood, Olivia Lubbock and Adelaide Dunn singing: "What you see on TV/ Doesn't speak equality/ It's straight up misogyny."

Rather than playing up to the air-headed female stereotypes often seen in music videos, the trio proudly declare "We are scholastic/ Smart and sarcastic" and urge listeners to "resist chauvinism".

"The message really is just that we think that women should be treated equally, and as part of that, we're trying to address the culture of objectifying women in music videos," Lubbock told New Zealand Newswire.

She said she was surprised when the video was taken down.

Thicke's video still on YouTube

Thicke's video, complete with topless cavorting models, remains on the website and has more than 17 million hits, with users needing to sign in to verify their age before viewing it.

"It's just funny that the response has been so negative when you flip it around and objectify males," Lubbock said.

She was not the only one nonplussed at the decision to remove the video, with British author Caitlin Moran pointing out the inconsistency of banning it for alleged indecency while leaving Thicke's video online.

Caitlin Moran's tweet about Blurred Lines

Admits mistake

YouTube conceded it had made a mistake.

"With the massive volume of videos on our site, sometimes we make the wrong call," it said in a statement.

"When it's brought to our attention that a video or account has been mistakenly removed or suspended, we act quickly to reinstate it."

Watch the viral feminist parody below:

And here is the original. Do you think it deserves the hate?

Women24 weighs in on the Blurred Lines issue.
NEXT ON CHANNEL24X publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
Comments have been closed for this article.

Recent News

A trio of creative geniuses came together this weekend to stage a slick show at the opulent Lyric theatre at Gold Reef City in Johannesburg. Read More »

At the monthly Jazz Afrika sessions at The Orbit club in Braamfontein, Dyer and his band paid homage to local jazz composers who not only influenced him, but a number of other artists as well. Read More »

inside channel 24

There are new stories on the homepage. Click here to see them.