"The music industry is a major contributor to the economy," Arts and Culture Minister Paul Mashatile said on Thursday.
"In this decade, one of the major drivers of growth is going to come from the creative industry."
The agreement was signed on December 13 last year and announced at a media briefing on Thursday.
Mashatile applauded the partnership, but stressed that the proceeds had to reach the artists who produced music videos.
He said it was important to broadcast more South African content rather than relying on "junk" from other parts of the world.
Communications Minister Dina Pule said this was the first of many new partnerships.
The agreement was a good start, she said.
24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.
Three lucky Channel24 readers can each win tickets to see British folk singer and songwriter Passenger live in SA, as well as a meet and greet! Read More »
AWOLNATION have announced the release of their new studio album, titled Run, and have released a new video. Watch it here! Read More »
All the info!
South AfricaSilica Careers
HousesR 3 780 000
HousesR 1 300 000
HousesR 1 499 000