Cape Town – Grammy Award winning duo, A Great Big World are back with their eagerly anticipated new album, When The Morning Comes.
The New York-based twosome (Ian Axel and Chad King) released the first single from the album back in September and it has already received rave reviews.
Hold Each Other – which features rapper Futuristic - continues a tradition of thoughtful and unshakable anthems from A Great Big World that began with 2013’s Say Something (with Christina Aguilera).
Listen to Hold Each Other here:
Hot off the release of their second album, we had a quick chat to A Great Big World about the making of When The Morning Comes.
Why should people get your album?
A Great Big World
People should go buy our album because we put our hearts into this and we were very honest in the song writing. We were pretty vulnerable and we’re looking to share that with people.They should get the album if they want to feel something when they listen to music, hear the lyrics and hopefully be moved by them.
What is your favourite track on the album and why?
Ian: My favourite track on the album is One Step Ahead, not because that’s the song I sing alone but because it’s the most personal for me. I proposed to my fiancé with that song.
Listen to the beautiful ballad here:
What was your biggest challenge when working on the album?
One of the biggest challenges would be that we came out with the release date before we had recorded all the songs. We had to work fast enough to get the music out into the world by the release date.
Your album released on the same day as One Direction and Justin Bieber’s (13 November). Was that intimidating for you?
I think when you’re releasing an album against Justin and One Direction, you kind of know that you’re not really competing against them because they are so far beyond us in popularity. It felt more like we were just sharing the date with them, it didn’t feel like we were competing.
We kind of knew going in to it that most of the attention would be on those albums but we just want people to hear this music. I (Chad) was concerned that, that would be overshadowed but then again those concerns are hardy concerns at all.
You’ve got a broad fan base in South Africa. Are you planning a trip anytime soon?
We would absolutely love to come to South Africa. It’s so awesome to hear that we have fans there and see the interaction online and on social media, it’s amazing!
We certainly hope we can come next year.
A photo posted by A Great Big World (@agreatbigworld) on Oct 15, 2015 at 4:25pm PDT
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