With just over a week to go until UB40 kicks off their SA tour, we bring you some interesting facts about their opening band, Grassy Spark

Angelina Jolie was reportedly questioned by the FBI for four hours over the Brad Pitt private plane incident

Wimpy braille burger creates buzz

2012-01-11 23:04
Cape Town – A campaign recording Wimpy's efforts to let visually impaired people know that braille menus are available in all of their restaurants has created a buzz on social media sites.

The ad shows chefs painstakingly using sesame seeds to spell out a special message in braille on the tops of burger buns.

Touching moments occur when the braille burgers are served to unsuspecting visually impaired persons and their surprised reactions are recorded.

The ad started trending on Twitter on Wednesday, with the social network buzz mostly filled with praise for the campaign.

In the ad Wimpy states that the idea behind creating awareness about their braille menus was to let people know that Wimpy is a place where "everyone can feel at home".

Watch Wimpy's clever braille burger campaign here:

Read more on:    wimpy  |  good news  |  social networks

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
Comments have been closed for this article.

Recent News

The restored statue of baby Jesus and his mother has left churchgoers scratching their heads, but has unsurprisingly delighted internet viewers. Read More »

If you want to get in touch with your wild and kinky side, or just want to learn more about sexual health, head to Sexpo this coming weekend. Read More »

inside channel 24

There are new stories on the homepage. Click here to see them.