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Africa's biggest TV summit kicks off

Cape Town – The biggest TV summit Africa has ever seen kicks off today when AfricaCast 2011 starts for two days in Cape Town at the Cape Town International Convention Centre (CTICC).

The event will bring together the who's who in Africa and South Africa's television industry to talk about the rapid change influencing the medium.

The two-day TV summit – the biggest ever held on African soil dedicated to the TV market on the continent – will see numerous thought leaders, high-ranking executives and TV-centric glitterati discuss how the television landscape is changing.

TV executives from broadcasters and pay TV platforms in South Africa as well as the continent, Facebook, Google, the BBC, cellphone operators such as MTN, Vodacom and Orange and new players such as SouthTel will attend the event. 150 speakers are expected to present at the event.

The SABC, MultiChoice and TopTV will be talking about their businesses while satellite providers, telecommunication companies, regulators, content providers, producers and production facilities from across the African continent will discuss Africa's migration to digital television, among other things.

The discussions will also address new TV services, increased competition, pay TV, internet connectivity, the explosion of local TV content, as well as the major trends, challenges and opportunities in all spheres of television.

Sub-Sahara Africa had 34.5 million TV households in 2010 which is expected to grow to 42.1 million by 2015. Of these, 3.5 million are already pay TV subscribers – 11% of the total.

The AfricaCast 2011 summit will look at television in Africa in a multi-platform age, the challenges of digital television with lessons learnt from Britain's migration, how Facebook is connecting Africa and whether Google is disrupting the market.

IPTV and TV online, 3D TV content for Africa, news content and the increasingly competitive TV market for free-to-air broadcasters as well as for pay television will also be up for discussion.

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