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DStv BoxOffice rental goes online

2013-03-04 16:11
 
Cape Town - MultiChoice has launched the official online version of its DStv BoxOffice movie rental service, which will also be available to those who aren't DStv subscribers.

The South African pay-TV platform launched an online beta testing version of DStv BoxOffice in December 2011 and while they planned to introduce the official commercial version in March 2012, MultiChoice opted to test its cyber video-on-demand (VOD) service for a full year.

The online extension follows after the DStv BoxOffice service was made available to DStv subscribers through their decoders.

Despite a disastrous commercial launch when back-end technology failed on the launch day, DStv BoxOffice has proved a major success for MultiChoice in 2012.

The pay-TV platform's financial results revealed in June last year that a staggering 300 000 movies were being rented per month at R25 per rental.

New releases, cult classics

The online version is now available to anyone living in South Africa and customers can download or stream new releases or popular classic movies from the DStv BoxOffice website - which can be watched for a limited time period through the DStv Desktop Player.

Customers can choose, then download or stream and watch a film as many times as they like over a period of 48 hours. New movie releases cost R30 per rental, R10 for a classic title and customers will have to make use of a broadband internet connection.

MultiChoice recommends that customers have an uncapped ADSL line to avoid high data bills from network providers.

"As the service grows, customers can expect the catalogue to expand as new movies are added each week," MultiChoice said in a statement.
 
Read more on:    dstv  |  multichoice  |  movies  |  box office  |  tv
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