The Rhema church hall has slowly filled up as friends, fans and family gather to pay tribute to the TV personality.
Simba's close friends Jonathan Boynton-Lee and Maps Maponyane shared an intimate moment by hugging as they entered the hall.
Simba's Top Billing family Ursula Chikane, Bonang Matheba, Jonathan Boynton-Lee and other entertainment friends like Maps, Pearl Modiadie have all arrived at the church.
ANC spokesperson Zizi Kodwa and SABC spokesperson Kaiser Kganyagi are expected to their respects by speaking at the memorial.
Simba's "brother" Jonathan is also expected to speak about the bond he shared with Simba.
Mi Casa will pay their respects and honour simba with a musical tribute to him.
The service is expected to start any moment.