In partnership with

MAMAs 2016: The winners of the annual MTV Africa Music Awards were announced during a glitzy ceremony

Meet Iain Thomas, the 36-year-old South African poet who is famous all over the world except in SA

SA shines as film industry venue

2011-07-03 15:58

Cape Town - The South African film and television industry is currently valued at around R12bn a year, says Sebastian Ndayi, research manager at the Gauteng Film Commission (GFC).

This creates direct and indirect jobs for more than 30 000 people.

Danny Bryer, the sales, marketing and revenue director at the Protea Hotels Group, estimates that there was a 20%-odd increase in the number of bed nights used by film producers in Cape Town in the last summer season compared with the previous high season.

Most came from Britain and Europe (Germany, Italy, Spain and the Scandinavian countries) but also from the US and increasingly India.

Terence Isaacs, head of the Cape Town municipal office for films and presentations, said by the third quarter of the 2010/11 financial year 3 793 permits had been issued for, inter alia, South African, Italian, Dutch, American, British and Indian productions.

Cape Town’s city centre, beaches and coastal roads were the most popular filming sites.

Toni Monty, acting head of the Durban Film Office, said there had been a definite decline in the city’s film industry over the past two years, but it saw a slight improvement so far this year.

She attributed this mainly to the global recession and therefore wanted to ensure that the domestic production industry toughened up to reduce dependence on international producers.

Ndayi said there had been a significant decline in the number of Gauteng productions during the financial year to end-March 2011 –  334 compared to the 742 in the 2009/10 financial year.

He attributed this to the World Cup soccer tournament last year which had resulted in 23.5% more being spent on filming in the country.

“Competition between the provinces is inevitable,” said Denis Lillie, chief executive of the Cape Film Commission (CFC).

“In Los Angeles about 1 000 film commissions are operating and there is fierce competition between the American federal states.”

Lillie therefore finds it heartening to see increasing rapport between the CFC, the National Film and Video Foundation, the Gauteng Film Commission and the Durban Film Office.

He has felt encouraged by Cape Town Film Studios having been singled out by the Hollywood Reporter as one of the world’s top 10 film studios. 

Read more on:    film industry
NEXT ON CHANNEL24X publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
Comments have been closed for this article.

Recent News

Kwesta has just released the new video for his track featuring other hot artists. Read More »

A trio of creative geniuses came together this weekend to stage a slick show at the opulent Lyric theatre at Gold Reef City in Johannesburg. Read More »

inside channel 24

There are new stories on the homepage. Click here to see them.