PICS: These men aren’t pregnant, they just love beer

Cape Town - In the world of the internet it isn’t always easy to stand out from the crowd.

But Bergedorfer Bier managed to do just that with the help of Jung Von Matt advertising agency.

For their latest ad campaign the German beer company roped in some well-rounded beer bellies to go with their tagline “brewed with love”.

The campaign has been making headlines across the globe.

Well played, guys. Well played.

See the pics here:

(Photos: Jung Von Matt advertising agency)