Did Cell C just hit back at MTN in the most epic way ever?

2014-03-18 15:03
Cape Town –  So for those that didn’t know – Cell C, Telkom, Vodacom and MTN have been embroiled in an epic battle over call costs.

Basically Cell C and Telkom have taken MTN and Vodacom to task over the last few weeks for its legal action to postpone changes to some charges, which could reduce the cost of cellphone calls.

MTN and Vodacom have taken legal action against the Independent Communications Authority of SA (Icasa) to prevent plans to reduce termination charges from the current 40c to 20c.

The termination fee is the fee cellular users pay when making a call from one network to another, for example the fee when a call terminates from one network and goes onto another cellular network or to a fixed-line network, Fin24 reported.

Last week, Telkom CEO Sipho Maseko took full-page advertisements in Sunday papers to publish an open letter to the bosses of MTN and Vodacom. In the letter he accused MTN and Vodacom of hiding behind regulations to protect their profits, rather than lowering costs to cellular users.

MTN hit back in an advertisement in the Sunday Times on Sunday.

This is the MTN ad:

According to My Broadbandthis is Cell C’s epic reply:

(Sources: My Broadband, Fin24 and Twitter)

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