Prince William and Kate launch mental health programme 'Our Frontline' amid Covid-19 crisis

Prince William and Kate Middleton have always been advocates for mental health, so the couple knows that now, more than ever, its just as important to take care of our minds as we do our physical health.

The Duke and Duchess of Cambridge's Royal Foundation is, therefore, gearing up to launch Our Frontline, which will provide one-to-one support and online resources to frontline workers amid the coronavirus pandemic to aid their mental health.

"The Duke and Duchess have been hearing from representatives of mental health organisations and talking with frontline workers and hospital staff about what they need and are committed to doing what they can to support the mental health charities," a source shared with People. "Both of them have been instrumental in convening the sector and helping bring partners together."

According to Town&Country, the programme is a collaboration between several charities, namely, Mind, Samaritans, Shout, and Hospice UK.

Ahead of a meeting set to take place on Wednesday to discuss the programme, Prince William said: "Over the past few weeks, millions of frontline workers across the UK have put their physical and mental health on the line to protect us all during the coronavirus pandemic. Every day they confront traumatic situations at the same time as having to contend with their own worries about the risks to themselves and their families.

"That takes a real toll, and as I've seen for myself through my work with the Air Ambulance, without the right support at the right time, the challenges they face will only be greater. Catherine and I, together with The Royal Foundation, will do all we can to support Our Frontline. This work will be our top priority for the months ahead."

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Now, more than ever, Every Mind Matters. All over the country, people are staying at home to protect the NHS and save lives. Therefore it is important for us to take care of our mind as well as our body while staying at home. Swipe to see simple tips and advice provided to us, to start taking better care of our mental wellbeing. Let us know which tip you've taken up during these challenging times. Visit link in bio to understand more and get your ‘Mind Plan’ today. #Everymindmatters #StayHomeSaveLives

A post shared by Kensington Palace (@kensingtonroyal) on Apr 16, 2020 at 11:59pm PDT

With their focus on mental health going forward, the royal couple have already started sharing resources to help those who are self-isolating at home.

In a recent clip shared to their Instagram, the duke and duchess reiterated that "every mind matters". "We're in this together," they said in the short video message.