Share

SABC refuses to show new Nando's ad

Cape Town - The South African Broadcasting Corporation (SABC) has refused to flight fast food franchise Nando's latest advertisement, which questions xenophobia, because it apparently contravenes regulations, it was reported on Monday.

The Cape Times reported that the public broadcaster was meant to flight the advert on Thursday night but plugged it because of its "xenophobic undertone".

The SABC told Nando's that the advert violated the Electronic Communications and Transactions Act and the Advertising Standards Authority Act.

The video begins with a few people jumping over a fence at the South African border, followed by a voice-over which says: "You know what's wrong with South Africa? It's all you foreigners."

It then shows locals of different races and cultures disappearing in puffs of smoke.

According to the report, it also shows immigrants such as Chinese, Nigerians, Indians and Europeans vanish.

The only person left, a Khoisan, says: "I'm not going anywhere. You @&*$# [swear word blocked out in advert] found us here."

SABC spokesperson Kaizer Kganyago told the newspaper the advert would incite attacks on foreigners.

"Nando's may say that it is trying to promote diversity but what we are concerned about is that the public might interpret it differently."

Watch the Nando's advert here.



We live in a world where facts and fiction get blurred
Who we choose to trust can have a profound impact on our lives. Join thousands of devoted South Africans who look to News24 to bring them news they can trust every day. As we celebrate 25 years, become a News24 subscriber as we strive to keep you informed, inspired and empowered.
Join News24 today
heading
description
username
Show Comments ()
Editorial feedback and complaints

Contact the public editor with feedback for our journalists, complaints, queries or suggestions about articles on News24.

LEARN MORE