Nando's ad agency peeved at ban

2012-06-05 19:08
Sam Brighton
Cape Town - The creative director at the advertising agency responsible for Nando's advertising is peeved at the news that South Africa's main broadcasters have refused to air the fast food chain's latest advertisement.

The ad in question, which deals with xenophobia, has been pulled from SABC, DStv, M-Net and

Black River FC advertising agency is responsible for Nando's advertising, and the agency's executive creative director, Ahmed Tilly, is saddened by the turn of events.

"It's very sad and actually quite worrying that broadcasters decide what people see," said Tilly to Channel24. 

"Way beyond the ad, it speaks to freedom of expression. The ad preaches diversity and is a topic on the lips of all South Africans.

"It shows how ridiculous xenophobes are."


Tilly said the broadcasters made the call to ban the advertisement even though "there wasn't a single complaint about the ad".

However, Elizabeth Moepya at the Advertising Standards Authority of South Africa confirmed to Channel24 that the organisation had indeed received "some" complaints about the Nando's ad.

"Some complaints have been received; they are still under assessment.

"We will hopefully have them resolved today," said Moepya late on Tuesday.

Attempts to contact Quinton Cronje at Nando's on Tuesday were unsuccessful. 

Watch the Nando's diversity ad here.


  • Stefanus - 2012-06-05 19:17

    This is yet another great ad by a fantastic agency. Well done Ahmed!

      jarryd.fitschen - 2012-06-05 21:14

      dont worry nando's, we've watched it on youtube :)

      Theo - 2012-06-05 21:46

      Nando's is much more clever than the cANCer and the broadcasting management. I suspect they knew it was gonna get banned and now get much more coverage in the media and the internet than they would have if there was no ban. Either way they getting great milage out of this.. HaHa

  • grant.schaefer - 2012-06-05 19:18

    Another sad day in South Africa! Adevertising Standards...when are you going to grow up and have a big boy poo? Keep at it Nandos!

      Godfrey - 2012-06-05 19:32

      Who needs the Info Bill, bully tactics and dictatorship is getting the job done. Must be to close to home.

  • nicole.castelletto - 2012-06-05 19:19

    Great, again someone making a decision for the public, when the public have not even had a chance to make up their own minds. what is new????

  • arne.verhoef - 2012-06-05 19:24

    SABC: The mouth piece of the ANC dictatorship

  • SAMusic - 2012-06-05 19:25

    over 200k views on YouTube already ;-)

      Stewart Croucamp - 2012-06-05 19:31

      Yes! The new electronic media gives us our freedom of speech. The ANC cannot stop it. Fools.

  • icarus.smith.90 - 2012-06-05 19:27

    The ad will live worldwide. Maybe cANCer are worried that the ad shows they really have NO CLAIMS to land like they always like to say they do. Dumb nuts.

      Nicolaas - 2012-06-05 21:18

      @Icarus, yes they are scared but so they should be. All land claims by these so called blacks will be reversed shortly and returned to the original owners, the KOISAN!

  • Stewart Croucamp - 2012-06-05 19:28

    Great ad. Let's keep posting it on the electronic media like we did with the spear.

  • musa.gatsheni - 2012-06-05 19:29

    i rili lykd ds advert it ws original nd interestin

  • fred.vandermerwe - 2012-06-05 19:33

    Great ad... Why ban it? xenophobia - come on, what a lame excuse! Why don't they just say it... It ended with the bushman and woman being first in SA !?

  • Erna - 2012-06-05 19:34

    The people in this country need to grow up and stop going backwards to when we were told by the Nats what was bad for us!

  • Tamaranui - 2012-06-05 19:42

    I complained about the Ad, What's Tilly on about ???

      Nicolaas - 2012-06-05 21:19

      @TAMATIDOOS, we complained about your stupidy! What are you on about?

  • sadrick.lottering - 2012-06-05 19:46

    Xenophobia my a$$$! The land debacle adressed in less than 2minutes.lmao Solidarity! Solidarity n solidarity is al i see. I do not see xenophobia or a sense of division in the ad, another work of genius adressing our aspirations towards unisons being trappled on.

  • hendrikvs - 2012-06-05 19:48

    Great innovative advert. We needed this to see the REAL colours of SABC, DSTV and etv. As said before - it feels familiar - like the days when PW Botha was steering the country. Actually we have not moved forward since those days!

  • grace.andtruth.77 - 2012-06-05 19:50

    I love Nando's ads! How's the one relating to the spear lol... Cock-a-doodle-zoooo or is it doodle-a-zoo-cock hahaha

      Tamaranui - 2012-06-05 19:54

      hehhehehehee....yep, this is a telling truth.......NO MORE NANDOS FOR US.

      grace.andtruth.77 - 2012-06-05 19:59

      Tam I said I LOVED Nandos... Their chicken AND their ads!!!

      colin.dovey - 2012-06-05 20:21

      OK @Tamaranui - Nando's gone for how about BigMac, Spur, Debonairs, Scooters, KFC, Ocean Basket, Wimpy , etc next on your petty-minded little list? Can't see Nando's going down the tubes because of your miniscule mental acuity.......

      Nicolaas - 2012-06-05 21:20

      @TAMAITDOOS, You sure you can afford NANDO's, meaning you not scratching in the rubbish bin for left over but actaully buy it over the counter!

      Irene - 2012-06-06 01:58

      Tamaranui prefers KFC.

  • Adil Smit - 2012-06-05 19:57

    Thought-provoking ad and true - the Khoisan were here first. Why was the ad withdrawn?

      grace.andtruth.77 - 2012-06-05 20:05

      Because someone speared their sense of humour lol... I think the ad is great!

  • TheVern69 - 2012-06-05 20:06

    First dstv says no to the playboy channel, then they give in to the state AGAIN! Pathetic!

  • Yazi Kunene - 2012-06-05 20:10

    The ad is fantastic, its a pity that alot of peoples comments have to always racialize things. You Europeans sometimes make it hard for us to get along with all of you, even if we are trying to forgive you. why??

      michael.floyd.90 - 2012-06-06 08:51

      "You Europeans"? Excuse me - I am white but an African! Just 'coz you are black don't make you and African either. Get my drift?

  • grace.andtruth.77 - 2012-06-05 20:21

    What we need now... Is Brett Murray to draw a cartoon! Picture it lol... Mdluli kidnapping the Nando chicken, speeding off in a 'blue light' car -- through a pretty e-toll erection to a farm where the chicken is slaughtered. Last pic is Mdluli paying a judge from his sick bed... His exuse being 'the chicken crossed the road'. Sound familiar? Lol lol lol

  • grace.andtruth.77 - 2012-06-05 20:22

    What we need now... Is Brett Murray to draw a cartoon! Picture it lol... Mdluli kidnapping the Nando chicken, speeding off in a 'blue light' car -- through a pretty e-toll erection to a farm where the chicken is slaughtered. Last pic is Mdluli paying a judge from his sick bed... His excuse\r\n being 'the chicken crossed the road'. Sound familiar? Lol lol lol

      msira.gcukumana - 2012-06-05 20:37

      nice one lol lol lol lol lol lol

  • rmattnertours - 2012-06-05 20:46

    Because the truth hurts

  • Shirley Van Heerden - 2012-06-05 21:07

    Appreciating and enjoying art, comedy, satire and even good old joke requires some intelligence. Stupid people have no sense of humour. My opinion... Nando ads are great! Loved the one about the guide dog walking the old blind lady into a pole to eat her purchase ... of course it was Nando's in the bag!!! LoL. But some oversensitive idiot could not appreciate the brilliance of it and was withdrawn. So sad...

  • Shirley Van Heerden - 2012-06-05 21:12

    BTW.... Anyone- got the link? I would love to see it

      craig.mackenzie.31 - 2012-06-05 23:37

      Etv did show it, last friday during Efc

      michael.floyd.90 - 2012-06-06 08:54

      Check Theo's comment 2 up from here!

  • Nicolaas - 2012-06-05 21:13

    And the claim south africa has freedom of speech!!!!!! These bastards should really go and look up the tue meaning in the dictionary. So all KIOSAN related groups, please stand together and lets boycott all these broadcasters. Not that they show anything worth watching!

  • Theo - 2012-06-05 21:55 The more people that view the add on u-tube the less effect the ban by the broadcasters will have. HaHa..

  • Irene - 2012-06-06 01:54

    Very sad that these broadcasters are in the cANCer's grip. They're too scared for the truth to be shown about who the original inhabitants of SA actually were.

  • cindy.l.laing - 2012-06-06 07:46

    Was it because the Truth is shown ???? Brilliant Ad. Black River FC Advertising Agency, keep the good Ads rolling.

  • Carolyn - 2012-06-06 08:57

    It would have been the BEST thing on SABC tv programmes are rubbish

  • cueckermann - 2012-06-06 09:25

    We are back to pre 1994 days of the NP Control, no difference, Greed and Power have yet again taken our Freedom

  • cueckermann - 2012-06-06 09:28

    We are back to Pre 1994 days again where Greed and Power continuously try to take control of our Nation's Freedom!

  • shawag.andy - 2012-06-06 10:05

    Mmmm, it is cause for concern, and maybe the Government has already imposed their clamp down on Freedom of Speech and Expression already!!? One cannot argue this, but it sure prooves to me that our various Media in SA are controlled!! Very Sad, as Nando's and their Agent are extremely creative and topical, always seizing the initiative on any new juicy scandal! Seen the ad on YOUTUBE - excellent!

  • lotz.ilse - 2012-06-06 14:12

    Thank heavens for the internet! Great ad, great message

  • Pro - 2012-06-06 16:12

    Ok, DSTV/SABC bans this add, it means they don't care what we like...they are just political puppets. Now, it comes down to this. The ANC taxes me to death every month, and THEN DICTATES WHAT I CAN SEE OR NOT!!!!! Ok, cancelling DSTV and will watch Youtube and other movies on the internet. I am going to make sure this advertisement goes VIRAL everywhere....!!!!!

  • Pro - 2012-06-06 16:21 everyone know Malema and his ANC Criminal League does not own the land neither does their forefathers. It belonged to the Khoisan. Clearly stated in HISTORY. But, wait, before then, it belonged to some ugly cave men. Maybe give it to them. Mmmmm, it goes on and on. Lastly, since "we" invaded allready "invaded" land, where does that leave us. They said Europeans invaded South Africa, but, as we all know, Europe says we are South Africans, not Europeans. So......dear Zuma, give us a place to go and let us be. You don't want us here, Europe makes as if they never knew us, so, where to now?

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