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Cape Town – Gordon Ramsay strongly believes cocaine is ruining the restaurant industry and is proving it in a new two-part documentary series.
The celebrity chef gave a keynote message at the MIPCOM market in Cannes on Monday, in which he addressed the fast growing presence of cocaine in the restaurant trade.
"It's everywhere. It bugs the hell out of me when chefs have this rock-and-roll image. It's all bullshit," Ramsay said, adding that he lost a "promising chef" because of drug abuse and has "a brother who is an addict."
The doccie, Gordon Ramsay on Cocaine – filmed for Britain’s ITV by Ramsay Studio - delves deeper into the global trade of cocaine as Ramsay and his production team travel to Columbia.
During his keynote address, Ramsay recalls wanting to go into the homes and illegal cooking kitchens of drug smugglers to fully understand the business, adding that he didn’t let Fox – which airs various other series that Ramsay is involved in – know just how dangerous it would be.
WATCH A TRAILER FOR GORDON RAMSAY ON COCAINE HERE:
Gordon Ramsay on Cocaine debuts on ITV in the UK on Thursday, 19 October.
