Event: AVON's breaking world records

On Saturday, Avon South Africa set about to break the world record for the most amount of people applying lipstick at the exact same time! The record breaking attempt forms part of Avon's new campaign that launched on 1 September.

All were invited to break the record, apply the lipstick for a solid 1 minute and wholah...record broken!

A few other companies having attempted this record, with Ésika hosting 1,002 people who applied lipstick simultaneously in an event in Centro Comercial Tamanaco, Caracas, Venezuela on 19 August 2012.

*Pictures: Avon