A brand new channel for Valentine’s Day
The month of love just got a lot more exciting thanks to a brand
new channel that’s coming to DStv today. New channel Moja Love promises to showcase content that speaks to universal love in
the African context.
Speaking to DRUM,
Jacqui Setai, channel head for Moja Love, explains the concept behind the
channel. “Moja is a slang word that means ‘everything is good’ and
while love is a universal emotion, Moja Love shall explore
love from the unique perspective of the modern South African woman using
honest, reflective, hopeful and humorous storytelling.”
“For us at MultiChoice
it’s important to offer our customers a range of different entertainment
options – and to provide a platform for local stories to be heard. Our
customers are looking for content that is tailor-made for them and stories they
can resonate with and relate to. We believe Moja Love will make a good addition for our customers,” Yolisa
Phahle, CEO for general entertainment at MultiChoice, tells DRUM.
The 24-hour channel
will be filled with fresh, new-to-air shows that are locally produced and
primarily targeted at women, with a spill over for male audiences. Out of the
22 shows that the channel will air from February, 80% are created and produced
by Siyaya Media Network specifically for Moja Love. The rest of the
shows are selected from other African countries and have not aired in South Africa
Anticipated shows include
reality show No Excuses: Pay Your Papgeld and Show Me Love – a talk show hosted
by KG Moeketsi alongside Unathi Nkayi, Abigail Visagie and Nontobeko Sibisi.
With so much exciting
content on offer, there’s no reason for single folks to feel the Valentine’s blues.
The channel, which aims to show viewers a universal theme of love through its
variety of shows, will be going live today, 14 February, at 5pm on DStv channel
157. It will be available on all DStv packages.