WATCH: J Cole’s new Kevin’s Heart music video stars Kevin Hart
~ PHOTO: Gallo/Getty Images
J. Cole was not playing games with his most
recent album, K.O.D.
The 33-year-old rapper released his latest
body of work last week and explained it’s meaning in Tweets. Explaining ‘Kill
Our Demons’, J Cole wrote: “That's the end goal, to face our sh**, realize that
we have some sh** going on inside. Everybody... because nobody's f**ing
And in the music video for the song
“Kevin’s Heart,” he addresses just that.
The video shows American comedian Kevin
Hart trying to buy groceries at a supermarket but not being able to do it
comfortably as everyone stares at him, while J Cole raps the lyrics, “I love
her; I don't want to lose her. I'm selfish; I know that I use her. My ego get
stroked and I bruise her”.
This refers to when the comedian and actor
cheated on his pregnant wife, Eniko Hart, last year. On a radio breakfast show,
Kevin said he apologised to his wife and hopes she could forgive him, reports
"I'm guilty, regardless of how it happened
and what was involved. That's Kevin Hart in his dumbest moment. That's not the
finest hour of my life. With that being said, you make your bed, you lay in it.
I'm hoping that she [Eniko] has a heart to where she can forgive me and
understand that this is not going to be a reoccurring thing and allow me to
recover from my f***ing massive mistake,” he said.
Kevin also said he needs to own up to his
mistakes as a man to set a good example to his sons:
“That's what I'm trying to do not only as a
man, but within teaching a lesson to my son. If you do something wrong, stand
in front of your wrong s**t, don't run away from it.”
He definitely isn’t running away from the
subject, instead he’s facing it head-on through starring in the music video and
his Irresponsible Tour where he talks about being irresponsible in the best way
he knows how – the funny way, in true Kevin Hart style!
WATCH: The music video below