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You magazine's cancer campaign offends cancer survivors

2014-10-21 14:00


The latest issue of YOU magazine has reportedly offended some people. The magazine has featured celebs, including Lee-Ann Liebenberg and Poppy Ntshongwana, appearing with 'bald' heads as part of a cancer awareness campaign. The stars' heads were shaved digitally, however.

A female cancer survivor told Eye Witness News that she finds the campaign extremely offensive. She told the site, "Some people get more traumatised by losing their hair rather than being diagnosed with cancer."

A man who also survived the illness said the campaign is disgusting. YOU editor Linda Pieterson told Eye Witness News that they wanted to promote awareness without asking celebs to cut their hair. "We wanted people to know that cancer touches everybody. We look at celebrities and think they have lovely lives, but cancer touches them too," she said.


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