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San Francisco - Efforts by social game star Zynga and the American Red Cross to raise money for relief efforts in Japan got a $1.5m boost on Monday from pop diva Lady Gaga.
Lady Gaga, whose birth name is Stefani Germanotta, raised the money by selling "We pray for Japan" plastic wristbands on her website.
"I'm inspired that my little monsters banded together to help those affected by the terrible tragedy," Lady Gaga said in a release. "What Zynga's players have done for the cause is equally inspiring."
Lady Gaga is on a Monster Ball concert tour and refers to her fans as her "little monsters".
Virtual goods
Zynga players have raised more than $2.5m in the past two weeks through charitable purchases of virtual goods in online games including FarmVille, Cafe World, CityVille, and Zynga Poker.
The money from Lady Gaga raised the amount of money to $3m that Zynga is routing to a Japan Earthquake Tsunami fund being overseen by Save the Children.
"We're very happy that Lady Gaga has chosen to donate to our fundraising efforts and hope our players take pride in what they've accomplished."
Lady Gaga, whose birth name is Stefani Germanotta, raised the money by selling "We pray for Japan" plastic wristbands on her website.
"I'm inspired that my little monsters banded together to help those affected by the terrible tragedy," Lady Gaga said in a release. "What Zynga's players have done for the cause is equally inspiring."
Lady Gaga is on a Monster Ball concert tour and refers to her fans as her "little monsters".
Virtual goods
Zynga players have raised more than $2.5m in the past two weeks through charitable purchases of virtual goods in online games including FarmVille, Cafe World, CityVille, and Zynga Poker.
The money from Lady Gaga raised the amount of money to $3m that Zynga is routing to a Japan Earthquake Tsunami fund being overseen by Save the Children.
"We're very happy that Lady Gaga has chosen to donate to our fundraising efforts and hope our players take pride in what they've accomplished."
